london

Ciao, london

London is the cultural, political, and economic heart of Britain, famous for its world-class museums, galleries, royal palaces, shopping destinations, West End theatre shows and award-winning restaurants. Whether you want to stay in a 5-star luxury hotel and sip Champagne on the London Eye or find a cheap hostel and stroll around one of London's beautiful Royal Parks, you're sure to find something that suits your budget and interests.

Shopping

La spesa da visitare

Shopping at Oxford street, London, the United Kingdom

Oxford Street

Oxford Street is the ultimate London shopping destination, packed with high-street fashion, international brands, technology, homewear and much, much more. No wonder its streets are always crowded with bag-laden shoppers! Favourite destinations include a huge branch of Topshop, plus iconic department stores such as Selfridges, John Lewis, House of Fraser and Marks & Spencer.

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Selfridges in London, the United Kingdom

Selfridges

Selfridges' flagship London store is one of the world's finest department stores. It is six floors of fabulous fashion, pop-up concessions, electrical gadgets, stylish homeware and tasty food. But it's far more than just a shopping destination. It's also a social hub with events, bars, restaurants, cafes, art exhibitions and the odd rooftop party.

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shopping at the Portobello Road Market, London, the United Kingdom

Portobello Road Market

Head to Notting Hill on a Saturday, when the Portobello Road Market (claimed by some to be "the world's most famous market") is in full swing. The market is known for its antiques and collectables, but there's huge variety that goes beyond, ranging from second-hand clothing to fruit & veg, plus street food. The market closes on Sundays, but shops and restaurants are mostly open all days of the week.

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two women buying something cool at a design store, We Built This City, London, the United Kingdom

We Built This City

This souvenir shop with a difference stays true to its self-asserted mission of 'revolutionising London souvenirs' by packing its compact Soho outlet in 57 Carnaby Street full of non-banal pieces designed by local artists. There's something for everyone: music- and art-lovers, as well as those with a penchant for a particular area of the city.

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Regent Street on Christmas, London, the United Kingdom

Regent Street

With its beautiful curved facades, listed architecture and elegant hotels, Regent Street is a cultural destination as well as a shopping hotspot. Top brands such as Liberty, Apple and Hamleys congregate here, alongside what is the largest Burberry store in the world.

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Tudor building of the Liberty department store, London, the United Kingdom

Liberty

Instantly recognisable by its iconic mock-Tudor frontage, Liberty is a lavish design emporium located just off Regent Street. It first opened its doors in 1875, and was later crowned by Oscar Wilde 'the chosen resort of the artistic shopper'. Today it's best known for its elaborate fabric patterns, top-notch fashion, jewellery, beauty, furniture, toys, oriental rugs and much more.

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